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Tips for Authors

The top five qualities we look for in ASCD books . . .

  • Original: The text reflects new ideas, diverse perspectives, worldwide viewpoints, and fresh information. It does not state the obvious, parrot conventional wisdom, or rely too heavily on others' ideas.
  • Research-based: Assertions in the text are supported by research as necessary. References are up-to-date, and sources reflect current thought in the field.
  • Practical: The text provides guidance and strategies that educators can use to improve practice.
  • Specific: The author avoids generalities and includes concrete examples, illustrations, and anecdotes.
  • Conversational: The text is engaging, succinct, unpretentious, and free of jargon.

 

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