Tips for Authors

The top five qualities we look for in ASCD books . . .

• Original: The text reflects new ideas, diverse perspectives, worldwide viewpoints, and fresh information. It does not state the obvious, parrot conventional wisdom, or rely too heavily on others' ideas.
• Research-based: Assertions in the text are supported by research as necessary. References are up-to-date, and sources reflect current thought in the field.
• Practical: The text provides guidance and strategies that educators can use to improve practice.
• Specific: The author avoids generalities and includes concrete examples, illustrations, and anecdotes.
• Conversational: The text is engaging, succinct, unpretentious, and free of jargon.